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This website aminegocio.com states the following, "Amigos, negocios, ego y ocio." We viewed that the webpage also stated " Es una empresa mexicana, orientada a impulsar negocios." It also said " Nuestro objeto social es en dos amplios aspectos comercialización de bienes y servicios y desarrollo de soluciones con Tecnologías de Información y Comunicaciones. Nuestra organización es promotora de los valores humanos, la identidad, la vida social y los valores regionales que son orgullo de todos nuestros rincones mexicanos. Configuración recomendada 1024 x 768." The header had aminegocio as the highest ranking search term. It is followed by amigo, amigos, and negocio which isn't as ranked as highly as aminegocio. The next words they used was negocios. ego was included but might not be understood by web crawlers.